According to research by Accenture, 56% of people are more likely to buy again where they are recognized by name, and 65% are more likely to buy where they are recommended options based on their purchase history. That is, consumers increasingly want to use the products and services of companies that will understand and take into account their unique needs.
The LiveTex chat platform has various features for personalizing communication: from simple tools to individual integrations.
Pre-chat fields
Set fields to fill in before the start of the dialogue, and the operator will be able to address the visitor by name.
Dialogue history . The service saves the entire dialogue history, and the next time the user contacts the mexico whatsapp number data company in the channel, they will be recognized, even if the communication is with another manager.
Client card in the operator’s workplace. Collect your own contact base, transfer the dialogue to the desired communication channel, and also contact the client in alternative channels if you do not receive an answer in one of them.
Integration with CRM system . Integrate the platform with your CRM to have all customer information at hand. develop an individual strategy for each segment and send personalized offers to your customers.
New payment methods
More and more companies are introducing the option to pay for a product or service “in parts”. The ability canada cell numbers to split a payment into several parts increases the likelihood of a purchase, as well as the average bill. Currently, more than 360 million users around the world actively use this offer when paying (according to explodingtopics).
Conclusions
Modern consumers expect companies to save their time and respond quickly, as well as to be able to choose a convenient communication channel and at the same time receive a personalized approach. Even when changing channels. For companies. This means the need to work ahead and provide a high level of service at all stages of the purchase.
The main aspects that need to be addressed to meet consumer expectations:
- Website usability. The website should be adapted for mobile devices and have a fast and intuitive interface.
- Speed of interaction. It is important to provide fast and high-quality customer support. Using divide the base into segments modern technologies and tools to optimize the work of contact centers.
- Personalized service. Consumers value an individual approach, which can be achieved through personalized communication and integration with CRM systems.
- New payment methods. Providing the possibility of payment in installments or. Parts increases the chances of a purchase and increases the average check.
Therefore, companies that want to meet the. Expectations of modern consumers must be flexible and attentive to detail. Providing a seamless and personalized experience at every stage of customer interaction.